无中生有
Create Something from Nothing
When an illusion is made convincing enough, the deception becomes effective.
Aliases
Create Something from Nothing / Enemy Confrontation Stratagems
Domains
stratagem, negotiation, positioning, competition, conflict
Stratagem Name and Original Text
- Stratagem Name:
无中生有 - Original Text:
诳也，非诳也，实其所诳也。少阴、太阴、太阳。 - Translation: When an illusion is made convincing enough, the deception becomes effective.
How It Works
- Concise Definition: Create credible appearances to control perception.
- Explanation: People respond to what they believe exists, not only to what fully exists.
Usage Example
- Use a limited but visible pilot to generate a sense of momentum and attract real demand.
